Home Appointments & Contracts ‘El of an appointment for flourishing public relations firm

‘El of an appointment for flourishing public relations firm

Eleanor Cropper

Award-winning Huddersfield comms agency Scriba PR has welcomed an experienced senior account manager – growing its workforce to double figures for the first time in its history.

Eleanor Cropper is the tenth significant appointment for the thriving Lindley firm, bringing years of vital B2B public relations expertise from a breadth of well-known organisations in the industry – including internationally-facing Grayling, and Yorkshire integrated firm, Finn.

Providing high-quality client relations, engineering trade media opportunities and creating engaging written and social media content, Eleanor’s corporate comms expertise covers many sectors relating to Scriba’s specialisms such as construction, finance, law and recycling.

On her appointment, the 29-year-old said: “Scriba’s knowledge of the industries I specialise in plays to my strengths. I want to bring my B2B expertise to the forefront, in order to continue achieving the high standards the team sets itself each day.

“I find PR more rewarding when you can build a brand from the ground up and make noise in an interesting sector. I enjoy untapping the potential that businesses have, and getting my teeth into establishing them as a force to be reckoned with in their industries.

“The team has been incredibly friendly and welcoming since I’ve joined, and I can see how hungry and ambitious each of my colleagues are. I’m really looking forward to the challenge and helping Scriba to grow even further.”

The business’s latest ‘word nerd’ will take charge of UK-wide technical clients from sectors including wayleave, fraud protection, fintech and commercial property development.

Katie Mallinson, managing director of Scriba, said: “Eleanor brings a high calibre of experience and PR expertise to the team that should be of tremendous benefit to both our workforce and growing client base.

“We’ve no doubt she’ll prove to be a valuable asset towards helping to drive our ambitious growth plans further, and we’re excited to see her develop in her role and add even more technical knowledge towards our offering.”

Established in 2013 by Katie, the Yorkshire agency specialises in the written word – generating informative and engaging traditional and digital PR content. The team enjoys nothing more than getting under the skin of international and domestic clients and simplifying their stories, no matter how complex.

It’s becoming a year to remember for Scriba following 20 new client wins, three industry and regional awards finalist accolades, and a move to a 1,200 sq ft office space – doubling the size of the firm’s previous premises – in Heritage Exchange, Wellington Mills.