North East law firm Hay & Kilner has added two sector experts to its marketing team as part of its ongoing commercial development strategy.
Elaine Magnani and Jack Birks have joined the Newcastle-headquartered practice as its new Head of Business Development and Marketing, and Marketing Manager respectively.
Elaine has over three decades’ marketing experience, working in senior positions for firms including PwC, Ringtons, Reg Vardy plc and Ward Hadaway.
She holds both a Masters degree in Social Research Methods and the Chartered Institute of Marketing’s Chartered Marketer accreditation, and is now responsible for developing and delivering Hay & Kilner’s marketing and business development strategy across all practice areas.
Jack has over a decade’s legal sector experience with a number of North East practices, having begun his career as a paralegal before choosing to specialise in marketing, event management and business development.
His new role covers all aspects of the firm’s marketing activities, with a particular emphasis on online marketing, event organisation and digital media.
Established in 1946, Hay & Kilner is one of North East England’s leading independent law firms and provides a full range of legal services to businesses and individuals from both within and outside the region.
It was named as a ‘regional heavyweight’ in the latest edition of the Legal 500, with its services recommended by the legal sector ‘bible’ in 19 different practice areas.
Jonathan Waters, managing partner at Hay & Kilner Law Firm, says: “Our aim is to ensure that the comprehensive breadth of services provided by Hay & Kilner’s 120-strong team is fully understood by current and potential clients, our fellow intermediaries and the wider North East business community.
“Elaine and Jack possess the marketing experience and expertise to help drive this process forward, and to help ensure that the huge range of support and advice that our highly-skilled teams provide to North East firms of all sizes is as widely recognised as possible.”
