Home Marketing & PR LSH Auto sponsors Taekwondo triple World Champion

LSH Auto sponsors Taekwondo triple World Champion

LSH Auto has been announced as the official car sponsor for Olympic athlete Bianca Walkden.

The partnership agreement will see Taekwondo triple World Champion Bianca become an ambassador for LSH Auto, which has Mercedes-Benz dealerships across the North West and Midlands. Bianca’s first vehicle from the Mercedes-Benz range will be a Mercedes-Benz E-Class Cabriolet, so she’s hoping for some warmer weather soon.

Bianca Walkden said: “I’m so excited about my new Mercedes-Benz. I just need some good weather now so I can get the roof down! The team at LSH Auto have been really helpful and I’m looking forward to working with them over the next year.”

The announcement comes as Bianca Walkden prepares to represent Team GB at the Olympic Games in Tokyo this summer, having won a bronze medal in Rio De Janeiro in 2016.


Martyn Webb, Managing Director LSH Auto, said: “We’re really pleased to be supporting Bianca and wish her all the best for the Olympics this summer. In addition to her bronze medal at the last Olympic Games, she’s already a multiple World Champion, European Champion, Grand Prix Champion and Grand Slam Champion. It’s fantastic news that she’s going to be flying the flag for Team GB and for LSH Auto too.

“We plan to hold some special events for our customers and colleagues, where they will have the opportunity to meet Bianca. In the meantime, we will be cheering her on as she prepares for Tokyo and keeping everybody up to date with her progress on our social media channels.”

LSH Auto UK is part of the world’s largest Mercedes-Benz dealership group (LSH International), with more than 140 premier Mercedes-Benz dealerships worldwide.

With Mercedes-Benz dealerships in the North West and the Midlands, LSH Auto offers all-new models from the Mercedes-Benz and smart car collection, premium approved used vehicles and exceptional aftersales services including maintenance, repairs, servicing, parts and accessories.