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North East Tea Company New Brand Launch

Easy Teasy & Estate Tea Co. directors Luci Cowie & Tom Webb

A North East based purveyor of fine loose leaf tea is set to launch a sister brand after a highly successful year.

Easy Teasy, which began life as a university project by Tom Webb and Luci Cowie in 2014, has had an impressive year of growth in 2016.

With units of the brand’s wide range of tea blends such as Peach Sencha Green Tea and Orange Blossom Oolong, now featuring on the shelves of Fenwicks in Newcastle and respected online retailer Whole Foods Market, along with a range of tea infused chocolate, 2016 has been an exciting time for the company.

But now they are set to expand further by launching a sister brand to Easy Teasy, specifically tailored to offer some of the best teas from across the world to tea connoisseurs.


The new brand, Estate Tea Co. will feature some of the world’s rarest loose leaf tea, with Tom and Luci dealing directly with single estate tea plantations, to get the best teaproduced at the perfect time of the year.

The first consignment of tea will be produced from the Rohinitea garden and Gopaldhara tea gardens in Darjeeling, India.

Owner Luci is set to visit Sri Lanka later this month to meet with plantation owners to find new products to add to the new brand.

Tom has been delighted with the success so far and believes the launch of Estate Tea Co. is the perfect next step for the business.

Tom said: “We are really proud of what we have achieved so far with Easy Teasy.

“Easy Teasy has been a great success and has exposed consumers to new and unusual flavour experiences. We don’t want to lose any of the fun that comes from the brand and we have big plans to continue bringing new innovative flavours to the Easy Teasy brand throughout 2017.

“But we are proud to announce the launch of Estate Tea Co. This is a tea for the purist which is set to bring some of the finest teas from small, artisan growers from around the world to Britain.

“We have been working really hard alongside our contacts to secure some of the finest teas from really exclusive single estate tea farms around the world and we can’t wait to share these products through this new brand.”

For further information on Estate Tea Co, and to view the product range please visit www.estateteaco.co.uk