Specsavers Ripon were stressing the importance of UV protection and eye tests over the summer months during National Sunglasses Day.
The store recently brought the beach to North Yorkshire with a number of activities in a bid to raise funds for RNIB and awareness of eye health in the summer.
Strongest in the summer, UV radiation is widely seen as the damaging culprit for sunburns and skin cancer, but most don’t appreciate the impact it has on people’s vision.
Whilst seemingly harmless, not protecting your eyes with UV protection has a similar effect as not applying sun cream, with long term exposure resulting in irritation and in some circumstances, sight loss.
Good quality UV sunglasses can help to avoid damaging rays, relieve eye strain, enable people to see clearly in all conditions and soften harsh, bright lights.
That is why Specsavers worked alongside RNIB, who support people with sight loss, to help raise awareness on how best to avoid losing the picture by protecting your eyes from direct sunlight.
By taking part, customers helped to support RNIB’s team of eye health professionals support up to 400 individuals a month through diagnosis: face-to-face and on the telephone.
Annette Lyons, Director of Retail at Specsavers Ripon, comments: ‘Whilst we had a bit of fun in store for a good cause, there is a serious side to sunning yourself without shades.’
Annette, adds: ‘If your lenses lack sufficient UV protection, you run the risk of damaging your eyes in the short-term, but it could have long-term impacts too. As well as protecting your eyes, they also help you to look cool in the hot summer months!’
Whilst visiting the store the new lady Mayoress and Mayor of Harrogate, underwent an enhanced eye test and purchased the all-important pair of sunglasses with UV protection.
It is recommended that everyone has an eye test every two years, or more often if advised by an optician.
