Work is due to start in mid January on a major project to create a brand new, cutting edge Porsche Centre York.
Located on the A1237/A64 outer ring road at Nether Poppleton, within easy reach of the A59 and the A19, the new 567sq m showroom will be designed in the latest ‘Destination Porsche’ corporate identity. The satellite Porsche Centre will complement Porsche Centre Leeds and provide space to display the range of new and Porsche Approved Pre-Owned sports cars, and a full workshop to support service and customer care.
The redevelopment work is expected to take around nine months to complete, with Porsche Centre York due to open next summer. It is a further demonstration of the Porsche brand’s commitment to the North following the expansion and improvement of both Porsche Centre Newcastle and Porsche Centre Sheffield last year; and the opening of a brand new Porsche Centre in Teesside in 2017.
Located close to the city centre at York Business Park, Porsche Centre York will reflect the new ‘Destination Porsche’ corporate identity, featuring an exterior aluminium façade including LED strips and logo to create the iconic Porsche building. The interior maintains a cosy atmosphere with the racing line layout acting as the core of the showroom from which customers can start exploring different sales and aftersales modules.
Porsche Centre York will feature a ‘boutique’ showroom including a dedicated handover lounge and electric vehicle display, plus capacity for up to 25 Porsche Approved Pre-Owned vehicles to be displayed. The workshop will include a customer Direct Dialogue Service bay, wheel alignment bay and specialist EV diagnostic bay, as well as on site car preparation facilities.
Customers will be able to enjoy a variety of new facilities and improved services including:
- 8 bay workshop
- MOT bay
- Four-wheel alignment bays and ‘driver assist’ calibration bay
- Porsche Direct Dialogue Service bay supporting quick, on-the-spot diagnosis
- Electric vehicle dedicated bays
- Executive lounge area
- ‘Kidz zone’ complete with iPads and gaming pod
- ‘Smart Energy’ building management system and full LED lighting.
The Centre will offer the full range of Porsche services, including new and Porsche Approved Pre-Owned sales, servicing, parts, a service loan fleet and a full range of Porsche demonstrators. In additional, local delivery and collection will ensure any servicing or repairs are conducted with minimal inconvenience to the customer.
John Tordoff, chief executive of JCT600, says: “Having represented this iconic marque since 1967, we are proud to be one of its longest standing dealer partners in the UK and also to have developed our relationship to offer five Porsche Centres, bringing one of the world’s most sought-after sports car brands to even more customers across Yorkshire and the North East.
“We expect Porsche Centre York to be extremely popular, enabling people from the city and further afield to more easily view the full range of vehicles, and complementing the existing Porsche Centres in Leeds, Sheffield, Newcastle and Teesside.”