Chris Holmes, co-founder of Zut video production company, has launched a specialist live streaming agency called Virtuopo. Delivering professional broadcast quality webinars, virtual events and social media live streams, Virtuopo combines high end technical event production with digital event management.
The Liverpool-based agency launches in response to the rapid growth of virtual events, accelerated by a year of Covid restrictions. Connecting businesses with audiences around the globe, Virtuopo is a hub for professional live streaming, which provides everything from large-scale virtual conferences and online events to virtual award ceremonies and online training academies.
Holmes said: “Virtuopo is launching at a time when businesses are demanding a more sophisticated approach to virtual events with higher production values, greater interactive elements and richer content, designed specifically to engage remote audiences.
“At the beginning of the pandemic, businesses were forced to pivot scheduled conferences and events online almost overnight. After a year of restrictions, online audiences are at the heart of the planning process and businesses are really starting to see the value of virtual events, which can often cost considerably less than in-person events, reaching a much wider audience.
“Covid has changed the way we all do business and virtual events are most definitely here to stay. While they will never completely replace in-person events, we are already preparing for the new hybrid model, which will bring both formats together once the restrictions are eased.
Holmes, who left Zut in 2020 after 12 years, has worked with clients such as JCB, Nokia, Talk Talk, Nestle, New Balance, River Island, Dr Oetker, Social Chain and global law firm network, Interlaw.