Home Retail Game Changing Yorkshire Sports Brand Makes Strategic Hires

Game Changing Yorkshire Sports Brand Makes Strategic Hires

Yorkshire-based business Payntr, the manufacturer of a game changing cricket shoe, has made a number of strategic hires to fulfil the businesses potential as it enters a period of growth.

The business founded by ex-professional Northamptonshire cricketer David Paynter, has signalled an intention to make the brand a major player in the global sports market, with a series of senior hires.
Stephen Smith (MBA, MSc, BA), has joined as Managing Director and has strong project management and leadership skills, having previously worked for Network Rail amongst others. He has an impressive record for the delivery of successful projects and a reputation for embracing innovation.

Charles Calvert has entered the business as Commercial Director and his expertise and financial acumen is based on a global career in financial services and more recently as a property developer.

David Paynter, founder said: “It’s great to have Charles and Stephen on board, between them they have a lot of experience in quite different fields so they bring complementary skills, as well as having great personalities. There’s no doubt they will have a really positive impact on the business in the next few years.”

Along with Dave’s father, Mark Paynter who has worked for the business since its inception as Operations Director, Debbie Paynter, Dave’s sister has also joined the team as General Manager. She will be responsible for dealing with all logistics, marketing and customer services issues.

Launched little over a year ago, Payntr has exceeded all targets in its first year of trading and recently announced a deal with cricketing giant MS Dhoni via his brand SEVEN. The joint venture is expected to net a minimum of £30million over five years.

The unique cricket shoe, following years of research is one of the first to combine the power of a cricket spike with the pace and comfort of a running shoe.