Home Leeds Leeds marketing agency commits £2,500 to help the homeless of Yorkshire

Leeds marketing agency commits £2,500 to help the homeless of Yorkshire

Richard Michie CEO The Marketing Optimist

Leeds based marketing agency, The Marketing Optimist, has committed to help Simon on the Streets, a charity for the homeless, for the next 5 years by donating at least £500 every year to support their work.

Richard Michie, Marketing Optimist CEO said “I live in a nice house with my family, we are warm, don’t worry about food or a place to sleep.

All The Marketing Optimist team are in the same situation. We all have our struggles, but not knowing where we’ll sleep or find our next meal from isn’t one of them. That is why the work Simon on the Streets does is so important to me personally. Being in that situation frightens the life out of me, so I’m more than happy to help in any way I can.”

The business has joined the charity’s 5 for 5 partnership, and committed to donate at least £500 per year for 5 years, helping the charity to generate valuable, long term, sustainable income, which is vital to ensure the charity can continue their vital work with the homeless of Yorkshire.


“We’ve committed to £500 per year, but that will be a minimum from us. From 2022 through to 2027, and beyond, we aim to at least double that through fund raising activity right across the year. So, we’ve guaranteed at least £2,500, but we aim to raise at least £5,000, and hopefully more.” Continued Richard.

Leah Charlson, Fundraising Manager for Simon on the Streets said “Since launching in 2016, The Marketing Optimist have been long-time supporters of Simon on the Streets and we’re so excited for them to come on board as one of our 5 for 5 partners. As a fully independent charity, we rely solely on this kind of support, and we can’t wait to work with their team to tackle homelessness in our local community.”

The Marketing Optimist has been a long time supported of Simon on the Streets since it was launched in 2016, raising over £3000 since then by taking part in Sleep Out’s, Sponsored walks, and other fund-raising activity.