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British Automotive start-up is disrupting the Automotive Industry through Artificial Intelligence, 3D printing and Blockchain

Our components are purely 3D printed.

Leeds-based Carbon Performance, the world’s 1st Automotive consumer retail brand built entirely around 3D printing, utilises Industry 4.0 technologies to spearhead innovation in the British Digital Manufacturing space by leveraging Industry 4.0 technologies.

Carbon Performance is disrupting the famed British automotive industry through its next generation, environmentally sustainable components, that are co-developed by Artificial Intelligence and 3D printed in metals and composites, with a vision to bring advanced manufacturing to the United Kingdom, more specifically to North England, putting Yorkshire on the Innovation Map.

Being the world’s first automotive consumer retail brand that is developing an entire range of products, built purely out of 3D printing or Additive Manufacturing, Carbon Performance is certainly at the forefront of Industry 4.0.

We are a company that is deeply engrossed into our vision of taking Additive Manufacturing into the retail shelves of the automotive industry.”
– R N Murugesan, Director


As part of our portfolio and to showcase our capabilities, we recently designed a suspension upright for a Lotus Elise sports car, in order to improve performance and reduce the weight of the component. Some of its features are:

  1. 25% lightweight
  2. 25% improved camber stiffness
  3. Co-developed by Artificial Intelligence
  4. Organic, Bionic design
  5. 3D printed in Aluminium
  6. Integrated to Digital ecosystem/Digital thread (QR code) 7. Blockchain integrated Digital Inventory
  7. 9 Parts consolidated into 1

Carbon Performance is currently pursuing an investment round to add more commercial automotive and motorsport applications into its portfolio to commence e-retail and retail through a brick-and-mortar model and bring manufacturing in-house. Carbon Performance was founded on two core principles of constant innovation and environmental sustainability and true to its vision, the company is proud to have pioneered Blockchain, the technology behind cryptocurrencies into its workflow, in order to prevent infringement of its Digital Inventory.

What makes us different in this sea of 3D printing companies and startups? We do not just exhibit at the 3D printing expos around the world, but we have our components packaged and retailed to the general market. With our primary market being Motorsports and premium automotive companies, we are aiming to diversify into graphene, intelligent mobility solutions and finally sustainable energy transportation by 2020.

With the Automotive 3D printing industry to be worth £6.23 billion by the year 2024, we definitely are keeping up with the momentum to dominate the market. Being a partner with Her Majesty’s Government through ‘Northern Powerhouse’, we would like to reiterate our vision to bring advanced manufacturing to the United Kingdom, more specifically north England, putting Yorkshire on the Innovation Map.