Make Impact launches their business for good agency in West Yorkshire this month to empower companies to be purpose led and use their company as a force for good.
Customers and staff are expecting more from companies, they want them to have purpose and a positive impact on society and the environment. The Edelman Trust Barometer 2019 demonstrates that 73% of people “believe a company can take specific actions that both increase profits and improve the economic and social conditions in the communities where it operates” and 76% believe “CEOs should take the lead on change rather than waiting for the government to impose it”.
Make Impact believe that companies who listen to what people want and decide to use their business as a force for good are those that will thrive this decade and beyond. Fiona Ras-Jones, Founder and Director of Make Impact says “The future of business is changing. We want to create a movement of pioneering northern companies who deliver purpose and profit to lead the way”.
To find out more about how your business can be a force for good, visit their website.