Novus Capital, the R&D tax and innovation grants specialist, has appointed Amba Wilkes as Marketing and Events Manager to support the business as it embarks on a three-year growth strategy.
Working her way up to become Content Manager at idhl Group, the North’s largest digital agency, Amba was responsible for managing content across its numerous brands.
Taking the transferable skills she learned from this role, Amba will now take responsibility for developing the Novus Capital brand and establishing its presence within relevant markets, while also onboarding new prospects.
In addition, Amba will support the Britain’s Got Start-Ups event series, which is delivered by Novus Capital. She will manage live funding rounds taking place throughout the country that encourage international, national and regional investment in start-up and scale-up businesses.
Amba comments: “I am so pleased to be starting this position at Novus Capital, it is just the challenge that I was looking for. This role is very varied and calls upon a lot of the skills I have developed throughout my career.
“In addition to building the Novus Capital brand, I am really looking forward to meeting with so many inspirational start-up and scale-up businesses that we engage with as a result of the Britain’s Got Start-Up events series.”
Managing Director of Novus Capital, Jenson Brook comments: “Appointing Amba as Marketing and Events Manager is a strategic step forward for Novus Capital. Having worked with Amba previously, I know that she has the skills but importantly the approach that we need.
“We have some tough ambitions to strive towards over the next year, and I know that Amba will be integral to making that happen.”
