Home Appointments & Contracts Advanced Supply Chain Group appoints new CFO

Advanced Supply Chain Group appoints new CFO

Claire Webb

Advanced Supply Chain Group (ASCG) is announcing the appointment of a new CFO. Claire Webb is joining from Go Outdoors where she has been managing director since June 2017.

Previously Claire held CFO roles at Go Outdoors and prior to that, Maplin Electronics. Co-founder and current CFO, Glyn Rogan, will retire in November this year having built the business alongside CEO Mike Danby over the past 21 years.

Claire joins ASCG following another year of growth as revenues top £60m, an increase of 24% on the previous year, and the group focuses on international expansion.

Mike Danby MBE said: “Glyn has steered the business to success over the past 21 years and I can never thank him enough for his expertise and commitment to our colleagues and customers. The whole business wishes him a really happy retirement.


“As a new chapter for the business begins, we look forward to welcoming Claire Webb. Claire’s track record speaks for itself as she led Go Outdoors to record revenues and EBITDA in her first year as CFO. With a focus on growth, creating jobs and retaining talent, Claire’s leadership facilitated the retailer’s expansion and investment plan through its acquisition by JD Sports in 2017.

“We have ambitious growth plans with an increased focus on investing in overseas markets to provide a seamless end-to-end global supply chain solution for our customers. It’s my belief that we will continue to achieve our ambitions if we continue to prioritise developing the best talent and technology in the industry.”

Claire Webb added: “Mike and Glyn have built a brilliant business with an impressive retail client list and intelligent technology which perfectly positions ASCG with huge potential for future growth. The strength of the senior team alongside Mike’s plans for the business made the role a compelling one. It can feel glib to comment about what an exciting opportunity a new role presents, but this really is an incredibly exciting time for me and the company. I’m really looking forward to getting stuck in when I start with the team next month.”