Home Business Services Equity Release Supermarket partner with LiveMore Capital

Equity Release Supermarket partner with LiveMore Capital

Leading independent equity release advisory services provider, Equity Release Supermarket (ERS) today announced their partnership with specialist Retirement Interest Only (RIO) mortgage provider, LiveMore Capital.

LiveMore joins ERS’s expert panel of lenders to bring an increasingly wider proposition and whole of market offering to their clients.

Mark Gregory, Founder and CEO of Equity Release Supermarket, commented: “We are continually expanding our products and services in order to bring flexible solutions to our advisers and clients, and with the addition of LiveMore to our list of lenders, this presents a different and innovative approach to RIOs.

“LiveMore share our creative ethos and desire to do things differently, helping customers to fulfil their later life aspirations by providing more options in retirement. Their combination of lending up to 75% Loan to Value (LTV) allowing for greater borrowing power, along with their use of technology and data to support assessments of affordability, will be advantageous to our customers.


“Our customers are always central to everything we do at Equity Release Supermarket, so we’re incredibly excited to be working with LiveMore, to bring more choice and to develop the market further as a whole together.”

Specialising in RIO mortgages for borrowers aged 55 and over, LiveMore offer a wide range of fixed rate products, from 5-year terms to lifetime and up to 75% LTVs, providing better access to simple, relevant and useful financial solutions.

Alison Pallett, Director of Sales at LiveMore says “We are delighted to partner with Equity Release Supermarket and look forward to helping them as we bring them a flexible approach to affordability, with a particular niche around the self-employed and business owners, who have sometimes been left under-served.”

With a deep understanding of the market, LiveMore offer expansive expert knowledge, unmatched by other lenders and spanning some 15 years. They are particularly renowned for looking after vulnerable people, with a dedicated team in place to manage vulnerability.

Mark added: “Central to our success has been openness and transparency. We passionately believe that customers should have as much information and access to tools that can help them to research and gain confidence.

“LiveMore share this ideal and together we hope to provide greater accessibility within the market to resolve this issue, placing more control with the customer.

“We look forward to working with LiveMore and what’s to come.”