Home Business Awards & Achievements Jet2.com and Jet2holidays Awarded Which? Travel Brand of the Year

Jet2.com and Jet2holidays Awarded Which? Travel Brand of the Year

Jet2.com and Jet2holidays Awarded Which? Travel Brand of the Year

Jet2.com and Jet2holidays has scooped the coveted title of Travel Brand of the Year 2018 at this year’s Which? Awards.

The independent awards celebrate organisations that are rated highly by Which? members and researchers for providing the very best products and services.

The winner is chosen after a rigorous process which includes research, testing and endorsements (such as Best Buy and Recommended Provider status) by Which? experts, as well feedback from Which? members and paying customers throughout the year.

Jet2.com and Jet2holidays beat a number of well-known brands to be awarded the prestigious title of Travel Brand of the Year, with the leading leisure airline and package holiday specialist receiving particular praise for its customer service and quality.


The awards took place at Kings Place in London and were hosted by Which? Chief Executive Peter Vicary-Smith and TV Presenter Naga Munchetty.

In addition to this accolade, Jet2.com has also been awarded with prestigious ‘Which Recommended Provider’ status for the past two years, the only UK airline to achieve this.

Steve Lee, Commercial Director of Jet2.com and Jet2holidays, who collected the award said: “We are very proud to be named Which? Travel Brand of the Year, as it is a ringing endorsement of the service that we give our customers. These coveted awards are given to organisations that provide the very best customer experience, and it goes to show that the investment and hard work that we put into delivering a VIP experience for our customers is working.”

The Which? Travel Brand of the Year award is Jet2.com and Jet2holidays’ latest award success. Already this year, Jet2.com scooped four accolades at the 2018 TripAdvisor Travellers’ Choice™ awards for airlines (Best Airline – UK, Best Low-Cost Airline – Europe, Best Economy Class – Europe, and Top 10 Airlines in the World). In January, the UK Customer Satisfaction Index (UKCSI), published by The Institute of Customer Service, named Jet2holidays as the 9th best company in the UK for delivering high quality customer service. In addition, Jet2.com and Jet2holidays also became the first company to become fee-free and drop credit card charges on all flights and holiday bookings.