Programmis, a new advertising agency set up by ex Google contractors has set up home in Leeds. The agency offers a unique platform that allows agencies to deliver programmatic advertising to their clients with ease, they aim to demystify this growing advertising medium by providing a 360 solution and educating the market on what programmatic is all about as well as how to get the most out of it.
Founder Sean Worrell; London Business School Alumni and digital advertising professional has over 20 years experience with previous roles including Digital Director at NBC Universal and MTV. He was previously Managing Director of programmatic TV and Big Data platform Holimetrix. Sean says ‘Digital advertising is changing and programmatic advertising is still seen as a dark art with many agencies not having the knowledge or financial muscle to compete on programmatic platforms. Outside London there are very few opportunities for advertisers to exploit this area and get the support necessary to make it work for their clients. By providing free training we hope to inspire confidence and boost knowledge in the region’ He is joined by Andrew Bruce, former Sales Manager at Sky and Google. Programmis hopes to break the barriers to entry and make programmatic advertising accessible for all.
Programmis kicks off 2018 with the ‘Programmatic 4 All’ roadshow which starts in Glasgow on the 22nd January. The event will feature both client side and agency speakers tackling the biggest questions around programmatic advertising. The roadshow comes to the following cities: You can register here: Programmatic 4 All Tickets
Glasgow 22nd January
London 24th January
Manchester 26th January