Home Business Services Better Business programme launched to help rural founders grow as full fibre...

Better Business programme launched to help rural founders grow as full fibre expands across North Yorkshire

Victoria Bishop, of BishopSound.

Independent broadband provider Quickline Communications has partnered with Enterprise Cube CIC to deliver a new business support programme for start-up and early-stage companies across North Yorkshire, helping local founders build the skills, confidence and networks needed to grow.

Called Better Business, the programme offers free expert-led workshops, practical training, tools and peer-to-peer learning for entrepreneurs who want to move from ‘starting up’ to building sustainable, resilient businesses.

The initiative forms part of Quickline’s social value commitment linked to Project Gigabit, the UK Government programme bringing gigabit-capable broadband to hard-to-reach communities.

As improved digital connectivity enables rural businesses to reach more customers, operate more efficiently and collaborate more easily, Better Business is designed to help founders turn that potential into real growth, through stronger planning, clearer positioning and new connections.


The Better Business programme offers:

• Expert-led workshops covering core business essentials (including strategy, marketing, finance and operations)
• Practical tools and templates founders can use immediately
• Peer-to-peer learning with other local business owners
• Guidance to help entrepreneurs build confidence and create a plan for sustainable growth.
The programme is already supporting a wide range of businesses across the region – from creative retail and community studios to specialist e-commerce -showing how targeted support can help rural enterprises thrive.

NinetyOne Jewellery, in Stokesley, creates personalised engraved and colour-designed jewellery that captures life’s most meaningful moments, from handwritten notes and special dates to the names of loved ones and personal affirmations.
Founder Emma Lindsay said: “I’m really grateful initiatives like Better Business exist to support small, local brands like ours. There’s lots of support for start-ups, but often less for businesses looking to scale.

“Having access to practical guidance, resources and a wider community is making a real difference as we grow.”

Painting Pots is a creative studio in Knaresborough that provides a welcoming space for people of all ages to express themselves through pottery painting, encouraging creativity, confidence and connection.

Laura Dudley, Founder of Painting Pots, said: “I’m delighted to be part of the Better Business programme.

“Quickline’s support has helped me access expert guidance, meet other founders and use practical tools that are moving my business forward.”

BishopSound, in Ripon, specialises in professional audio equipment, supplying speakers, components and sound solutions to customers worldwide. Built on values of trust, reliability and affordability, the business prides itself on personal customer service and continuous innovation.
Victoria Bishop, of BishopSound, said: “Better Business has given me a fresh perspective on BishopSound. The peer-to-peer support has been invaluable – helping me step back, rethink my approach and identify changes that are already shaping the future of the business.”

Amelia Williamson, Social Value Lead for Quickline in North Yorkshire, said: “At Quickline, our mission is about more than delivering fast, reliable broadband. Through Project Gigabit, we’re committed to creating meaningful social value in the communities we serve.

“Better Business is helping local entrepreneurs access the skills, support and networks they need to grow, so the benefits of connectivity are felt in everyday lives and local economies.”

Richard Lanning, Co-Founder of Enterprise Cube CIC, added: “Rural founders often have great ideas but fewer opportunities to access tailored advice and a strong peer network. Better Business brings people together with practical, hands-on support, helping entrepreneurs build momentum and stay rooted in their communities as they grow.”