GMI Construction Group has begun full construction on the £50 million transformation of Grimsby’s Freshney Place shopping centre – a landmark scheme set to reshape the town centre and drive major economic regeneration across North East Lincolnshire.
The project, delivered by North East Lincolnshire Council (NELC) with £20 million in Government backing, will turn Freshney Place into a contemporary mixed-use destination bringing together retail, leisure, healthcare and community facilities. Designed to increase footfall and attract new investment, the redevelopment is a central pillar in plans to support the port town’s long-term economic and social renewal.
GMI’s move into the main build phase follows the contractor’s earlier enabling works, including internal strip-out and initial demolition preparations. Construction will now focus on key new elements such as a modern market hall, new commercial and leisure units, a cinema, a redesigned public square and upgraded facades.
Representatives from GMI joined Cllr Philip Jackson, leader of NELC, alongside Queensberry and Freshney Place, to mark the milestone with a ground-breaking ceremony.
Cllr Philip Jackson said: “This groundbreaking marks more than the start of construction; it marks a renewed sense of purpose and pride in our town. We’ve listened to our residents and shaped this development around what our community truly needs.
“The project is on time and on budget and we are delivering on our promise, to deliver a destination that is about more than shopping but also leisure and entertainment. It’s also going to be an important contributor to our local economy creating jobs and opportunity. It’s a powerful example of how public leadership and private partnership can come together to drive positive, long-term change.”
Since acquiring Freshney Place in 2022, NELC has already seen confidence return among operators and investors, with growing interest in the future of the town centre.
Paul Sargent, founder of Queensberry and NELC’s Strategic Development Partner, said: “Our role is as much about rebuilding confidence in Grimsby as it is about regenerating and creating a new space for the community. By providing a modern, multi-functional focal point within the town centre that blends shopping, leisure, and essential services like healthcare, we’re meeting real community needs and encouraging fresh investment. This project will be a catalyst for lasting change not just physically, but emotionally and economically.”
Ed Weston, GMI’s Regional Director for Yorkshire, added: “The start of construction is a significant milestone for all involved, and we are extremely proud to be supporting the council on the delivery of a scheme that will unlock new opportunities and create long-term and far-reaching change for the area by boosting the economy, creating jobs and creating an attractive and vibrant destination.
“With a proven track record in construction excellence, GMI is committed to maintaining the highest standards throughout every phase of this project. By working collaboratively with NELC, Queensberry and other stakeholders, we are focused on creating a destination that the community can take pride in.”
